Feedback is a Gift — You Must Be Kidding!

According to dictionary.com, a gift is:

“Something given voluntarily without payment in return, as to show favor toward someone, honor an occasion, or make a gesture of assistance; present.”

In short, something to be thankful for.

So when we say “Feedback is a gift, it's understandable if your first reaction is:

“You’re kidding, right?!”

If you’re like most people, the very word "feedback" conjures up images of awkward conversations, sweaty palms, and anxious moments. It can feel easier — and far safer — to say nothing at all.

But here’s the truth:
If you're leading a team, developing others, or seeking to grow yourself, feedback is essential.
In fact, Ken Blanchard famously calls it “the breakfast of champions.”

When given well, feedback offers insights, encouragement, course-correction, and genuine growth opportunities. It can help someone fulfill their potential — sometimes saving them from unintended negative consequences, even job loss. In that light, feedback is a gift:
an investment of thought, courage, and care in someone else's success.

So how do we give the gift of feedback well?

Here are some practical steps to guide you:

1. Start with Motivation

Ask yourself: Why am I giving this feedback?
If your motive is to build, encourage, or support someone’s growth, you’re on the right track. Feedback given from a place of care — not punishment — is far more likely to be heard and valued.

2. Be Clear on the Outcome

What would you like to see happen as a result?
Is it a new behavior? A mindset shift? Greater confidence? Clarity on your goal helps ensure the feedback is purposeful and constructive.

3. Choose the Right Time and Place

Feedback should be respectful — and private.
A quiet meeting room or a relaxed coffee catch-up beats the middle of a busy office floor every time.
(And remember: performance reviews are not the place to introduce brand-new feedback. No surprises.)

4. Focus on Observations and Implications

Stick to the facts.
Use “I” statements to describe what you observed:

"I noticed..."
"I observed..."
"I’ve seen..."

Then gently share the impact of those behaviors — because often, people simply aren’t aware of how their actions land.

5. Invite Dialogue

Feedback should never be a monologue.
Ask for their view. Create a safe space to share perspectives and uncover underlying reasons behind behaviors.

6. Explore Alternatives and Positive Implications

Brainstorm with them: What could be done differently next time?
Help paint a positive picture of what success looks like if changes are made.

7. Agree on Next Steps

Clarify what actions they’ll take — and schedule a time to check in again. Following up reinforces your commitment to their growth.

Final thought:

Next time you hesitate to offer someone feedback, remember:
You could be giving them something truly valuable — something that might shape their future for the better.

And just as importantly, be open to receiving gifts too — ask others for feedback on how you deliver it!

To learn more, please contact us.

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